Art & Tourism division deals with enhancing cultural heritage and tourist destinations through modern and highly advanced technological solutions.

We work on every type of monument and site belonging to the Italian and international cultural heritage  in order to make them usable in an innovative way.

Our goal is enriching the experiences of users who interface with the art, architectural and cultural world by providing them new visit methodologies that stimulate emotional and sensorial impact.

Our applications aren’t made just to engage the user’s emotion but also to trasmit him the knowledge he needs to navigate the artistic world. Emotional and informational component combine powering the user’s knowing desire

In order to achieve these goals, the applications we implement in cultural and tourism sector are based on cutting-edge technologies.

Especially, we have a high know-how in the realization of:

App AR

Our innovative storytelling of the tourist and cultural sector goes through the use of augmented reality and virtual reality technologies

One of the areas where augmented reality finds its best application is the cultural and tourism sector. This technology, that virtually introduces new multimedia and textual elements within a physical setting by using mobile devices as smartphones and tablets, is ideal to tell about art work in a interactive and in-depth way.

Our team is expert on the implementation of AR (augmented reality) solutions through the creation of smartphone apps that use tools already includes in these devices like camera, gps and accelerometers. The applications created range from systems that add virtual tags to cultural installations that refer to supplementary sheets to others that are able to identify hotels, restaurants and shops by using geo-localization services. We also realize apps that provide users video-gaming experiences by creating interactive quizzes and animated books.

Augmented reality guarantees enriched visit experiences. It makes the confrontation with the culture fun, engaging and unique, leaving a memory that will remain over time.

AR apps
VR apps

App VR

With virtual reality it is possible to build simulated environments to which a subject can access through the use of digital tools (for example 3D viewers and glasses). The result is an engaging customer experience. The user finds himself catapulted into a virtual 3D digital world in which he feels physically present. The transport of the sensory and emotional sphere is very strong and intense.

The realization of VR applications requires a strong know-how in the development of animated 3D models. The fulcrum at the base of the visual elements functioning is the management software that manages all the implemented resources.

We have a team with high skills in software development and 3D graphics for creating virtual environments in which let users totally immerse. We are able in designing and constructing exciting illusory realities that are alternative to those that surround us in everyday life.

In the field of culture and tourism, a similar skill allows us to create solutions with high entertaining power able to give the visitor an unprecedented fruition experience. 3D environments, like time machines, have the ability to introduce the viewer into contexts that depict versions of past or present moments about a place or art work; these are just an example of the VR applications that we create to make the approach to culture sensational.

360° videos

Among the digital content included in virtual reality solutions there are also tools that show real spaces, such as 360° videos. The 360° videos reproduce a real scene and simultaneously present all the possible angles. The subject shot can be navigated from different points of view: during the execution of the video the user has the possibility to rotate the perspective by scrolling up, down, right and left. The result is a complete and personalized vision.

This feature makes this type of content one of the most engaging. The viewer, who is able to explore and decide which way to look, obtains an immersive and interactive vision experience.

The making of a 360° video needs storytelling skills, clever use of editing software and a highly professional equipment. Our specialists use 360° video cameras, drones and rovers to create movies that can be seen on different devices: on desktop through the usage of pointer movement and on tablet and smartphone using gyroscope. Moreover, using cardboards and VR viewers, the user gets an experience even more immersive.

The 360 virtual tours that we produce for art monuments and cultural/tourist sites are an additional tool that is able to stimulate spectator senses and to produce an emotional impact. These innovative and exciting solutions guarantee us a decisive competitive advantage over competitors.

360° videos
3D projections

3D projections

The use of three-dimensional technology does’nt stop at the creation of virtual environments for VR apps, but is also a key factor for the realization of 3D holographic projections. 3D holograms give life to a three-dimensional representation of an image in an empty space or on third elements such as walls, ceilings and floors. And everything can ve viewed without any special glasses. 

Holograms allow an interaction between the public spectator and the represented image. This possibility makes this type of tool really effective for creating multimedia stories with a high emotional value.

Creating 3D holographic reproductions of cultural artefacts lets the visitor enjoy an exciting and engaging show that greatly enhances the artistic value of the work.

The holographic projections made by our team are the result of a great know-how in the use of high performance and resolution 3D projectors. Each projection is customized according to the specific needs of the customer. Our specialists, in fact, always work by carrying out a careful analysis and evaluation of spaces available for the implementation of 3D holographic images.

Gamification

The entertainment power of augmented reality and virtual reality reaches its maximum potential when applied in the gamification sector. Gamification is the application of the logic and dynamics of games in contexts diffferent from the strictly playful ones.

Applied to the cultural and tourist reality, gamification creates very dynamic and interactive experiences of the artistic assets fruitions. The user is pushed by gamification to measure himself in a competition; in this way he’s turned into the main character.  This increases his desire to interface with the art work and also makes the power of the cultural offer stronger. 

The creation of videogames using augmented reality and virtual reality technologies requires two elements: the narrative structure in which the videogamer is immersed and the software platform that supports and makes possible all the game dynamics. 

We have a team specialized in the implementation of gamification software that, in addition to allowing the execution of the game, carry out a continuous monitoring on its functioning and modify any weak points in real time. Furthermore, we can also count on professionals able to create original playful video stories.

Gamification

App AR

AR apps

Our innovative storytelling of the tourist and cultural sector goes through the use of augmented reality and virtual reality technologies

One of the areas where augmented reality finds its best application is the cultural and tourism sector. This technology, that virtually introduces new multimedia and textual elements within a physical setting by using mobile devices as smartphones and tablets, is ideal to tell about art work in a interactive and in-depth way.

Our team is expert on the implementation of AR (augmented reality) solutions through the creation of smartphone apps that use tools already includes in these devices like camera, gps and accelerometers. The applications created range from systems that add virtual tags to cultural installations that refer to supplementary sheets to others that are able to identify hotels, restaurants and shops by using geo-localization services. We also realize apps that provide users video-gaming experiences by creating interactive quizzes and animated books.

Augmented reality guarantees enriched visit experiences. It makes the confrontation with the culture fun, engaging and unique, leaving a memory that will remain over time.

App VR

VR apps

With virtual reality it is possible to build simulated environments to which a subject can access through the use of digital tools (for example 3D viewers and glasses). The result is an engaging customer experience. The user finds himself catapulted into a virtual 3D digital world in which he feels physically present. The transport of the sensory and emotional sphere is very strong and intense.

The realization of VR applications requires a strong know-how in the development of animated 3D models. The fulcrum at the base of the visual elements functioning is the management software that manages all the implemented resources.

We have a team with high skills in software development and 3D graphics for creating virtual environments in which let users totally immerse. We are able in designing and constructing exciting illusory realities that are alternative to those that surround us in everyday life.

In the field of culture and tourism, a similar skill allows us to create solutions with high entertaining power able to give the visitor an unprecedented fruition experience. 3D environments, like time machines, have the ability to introduce the viewer into contexts that depict versions of past or present moments about a place or art work; these are just an example of the VR applications that we create to make the approach to culture sensational.

360° videos

360° videos

Among the digital content included in virtual reality solutions there are also tools that show real spaces, such as 360° videos. The 360° videos reproduce a real scene and simultaneously present all the possible angles. The subject shot can be navigated from different points of view: during the execution of the video the user has the possibility to rotate the perspective by scrolling up, down, right and left. The result is a complete and personalized vision.

This feature makes this type of content one of the most engaging. The viewer, who is able to explore and decide which way to look, obtains an immersive and interactive vision experience.

The making of a 360° video needs storytelling skills, clever use of editing software and a highly professional equipment. Our specialists use 360° video cameras, drones and rovers to create movies that can be seen on different devices: on desktop through the usage of pointer movement and on tablet and smartphone using gyroscope. Moreover, using cardboards and VR viewers, the user gets an experience even more immersive.

The 360 virtual tours that we produce for art monuments and cultural/tourist sites are an additional tool that is able to stimulate spectator senses and to produce an emotional impact. that guarantees a decisive competitive advantage over competitors.

3D projections

3D projections

The use of three-dimensional technology does’nt stop at the creation of virtual environments for VR apps, but is also a key factor for the realization of 3D holographic projections. 3D holograms give life to a three-dimensional representation of an image in an empty space or on third elements such as walls, ceilings and floors. And everything can ve viewed without any special glasses. 

Holograms allow an interaction between the public spectator and the represented image. This possibility makes this type of tool really effective for creating multimedia stories with a high emotional value.

Creating 3D holographic reproductions of cultural artefacts lets the visitor enjoy an exciting and engaging show that greatly enhances the artistic value of the work.

The holographic projections made by our team are the result of a great know-how in the use of high performance and resolution 3D projectors. Each projection is customized according to the specific needs of the customer. Our specialists, in fact, always work by carrying out a careful analysis and evaluation of spaces available for the implementation of 3D holographic images.

Gamification

Gamification

The entertainment power of augmented reality and virtual reality reaches its maximum potential when applied in the gamification sector. Gamification is the application of the logic and dynamics of games in contexts diffferent from the strictly playful ones.

Applied to the cultural and tourist reality, gamification creates very dynamic and interactive experiences of the artistic assets fruitions. The user is pushed by gamification to measure himself in a competition; in this way he’s turned into the main character.  This increases his desire to interface with the art work and also makes the power of the cultural offer stronger. 

The creation of videogames using augmented reality and virtual reality technologies requires two elements: the narrative structure in which the videogamer is immersed and the software platform that supports and makes possible all the game dynamics. 

We have a team specialized in the implementation of gamification software that, in addition to allowing the execution of the game, carry out a continuous monitoring on its functioning and modify any weak points in real time. Furthermore, we can also count on professionals able to create original playful video stories.

Our works

Unesconet

UNESCONET

360 virtual tours for “Unesco sites network” project 

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